MangoTango Builds Strong Brands
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Find out how we’ve helped other brands below!
An emotional brand connection launches a new insurance company in a crowded market
Starting with competitive research and analysis, the MangoTango team developed insights into Cambodians’ feelings and ideas about the life insurance marketplace.
A new juice brand breaks into a crowded FMCG market
An organic farm wanted to create a brand for their new line of juices and jams. They wanted a brand that could work in both high-end hotels and F&B outlets, and …
Retro alcohol spirit reborn for a new market
A new spirits company wanted to market a unique product – Absinthe with a modern twist – that would inspire bartenders to serve original cocktails …
A new brand platform updates a traditional beer for a modern audience
ABC Extra Stout is a high-status premium beer with an aging consumer base. ABC wanted to expand beyond its niche market, to attract a new generation of beer …
A new positioning and new mascot help a bank stand out in a crowded Cambodian market
Cambodia’s banking market is crowded, with over 50 banks competing for new customers. Cambodians are new to banking and find banking services confusing…