A cultural showcase in Phnom Penh changes perceptions of Cambodia
An arts and business fair highlights modern Cambodia for World Economic Forum delegates
The World Economic Forum on ASEAN was held in Phnom Penh in May 2017. The International Business Chamber of Cambodia recognized a unique opportunity to deepen engagement between the foreign delegates and local Cambodian businessmen and government officials. They sponsored a glamourous evening networking event.
We knew that many of the delegates had an outdated image of Cambodia as a poor country with limited resources. We wanted to change these attitudes by providing a showcase featuring Cambodia’s vibrant art, music, and cultural scene, and its young, growing entrepreneurial spirit.