MangoTango uses Market Research to support client success

MangoTango’s market research clients like CalTex (Chevron), Joma Coffee Shops, and GIZ need insights into their customers to make decisions to drive business growth.

MangoTango begins new projects with market research, where insights and findings drive strategy and communications – all to ensure a successful outcome.

Our in-house focus group facility and trained moderators make it easy.

Get in touch to discuss your research needs!
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The MangoTango team are experts in market research. Our international and local team of research experts can design and execute the research you need to understand your market and plan your campaigns.
We conduct everything from large quantitative studies to small qualitative studies, using a mix of methodologies to get the information you need cost effectively.
Whether it is to understand your market, assess the strength of a new product, or evaluate how your product is doing, if you need a market research company, our team of specialists will assist you with all your needs.

CASE STUDIES

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Consumer trends and business opportunities research report for EU Trade
Cambodia’s banking market is crowded, with over 50 banks competing for new customers. Cambodians are new to banking and find banking services confusing…

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A new positioning and new mascot help a bank stand out in a crowded Cambodian market
Cambodia’s banking market is crowded, with over 50 banks competing for new customers. Cambodians are new to banking and find banking services confusing…

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Driving public policy decisions with research on ecommerce in Cambodia
Digital transformation and ecommerce have been identified as potential drivers of economic growth. But there was little understanding of the drivers and barriers to…

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Experience design for a regional café chain

The Joma cafés chain had built up a loyal following in locations in Southeast Asia where they were the only modern, air-conditioned, Western style option available…

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Feasibility research paves a new way for the export of organic cashew nuts, dried mangoes, and Japanese sweet potatoes into the Singaporean market.

To research and collect consumer insights to formulate an overall marketing strategy for KOC despite limited knowledge about the geography, market, and consumers to …

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Market research provides insights and strategies for a Petrol brand's mini-marts to stand out.

Caltex was the first player to offer take-away coffee in Phnom Penh, and saw years of steady growth and expansion in this market for both their coffee and their mini-mart …

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Providing research and development support to UNDP to create a guide that addresses issues surrounding plastic waste from e-commerce.

To research in order to understand the current problem of plastic waste within E-commerce in Cambodia and to formulate and provide a practical solution to relevant …

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FREQUENTLY ASKED QUESTIONS

Our team will work with you to understand the information your company is wanting to achieve and following the information we will use the relevant techniques which include surveys, interviews, focus groups and customer observation. With our team being a mix of both internationals and locals, we have an extensive knowledge when it comes to the local and global market.